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Melanie Falvey

The art of relaxed luxury

September 17, 2016 by Melanie Falvey

A Magazine, really?

A Magazine, really?

A magazine, really?

 

Hi,  my name is Melanie Falvey and I am no longer subscribed to any magazine.

You might think that´s odd, taking into account I am about to publish Issue 1 of the new The art of relaxed luxury – Melanie Falvey Magazine.

Not really, let me explain…

Some years ago I was a subscriber for Time, Life, National Geographic, House & Garden, AD Magazine, and a few others, however I have always wished you could find range of those interesting topics in the one magazine.

 

The perfect blend between aesthetics and information.

When I was little, among all the creative projects I was usually immersed in, I remember putting together a magazine. I can´t remember the title but what I do remember is the content. I wrote articles on books, history, nature, how to make your own perfume (which was absolutely no good and I ended up with loads of mouldy glass bottles) , how to make a ring, a couple of recipes…and so on, you see a pattern here, right?

So a few (we won´t get too specific here) years later I am back, putting together a magazine, but this time, there´s no mouldy glass bottle anywhere in sight!

I have been trying to express my creativity via different means (my career is devoted to design and style) and this publication is a representation of my creative universe along with the best talent I am continuously searching for.

Actually one of the things I am most proud of is having been able to bring together incredible experts in different fields that have generously put forward their expertise so that you, my dear Reader can not only find the magazine enjoyable but also filled with gold- gold in the form of tips, techniques, ideas, inspiration…

A huge thank you to our Issue 1 contributors! I can guarantee you will be getting outstanding value from their articles. You will learn about each of them in the next post, so stay tuned!

 

MelanieFalvey_quote

 

I firmly believe this and it is my mission to make your life (and business life) more beautiful.

Beautiful surroundings make us happier, more creative and productive. Click To Tweet

Among the pages of our magazine, you will learn many ways to bring beauty into your life, your home and your work space.

Through the eyes of our guest writers, you will discover new cities, new exciting projects and you will be given tips to grow both as a person as well as a professional.

 

What features does the magazine have?

 

I take special pride in the products and articles we curate, nothing is overlooked. This is a personal task I have undertaken with enthusiasm and responsibility.

We are setting a new standard in magazines Click To Tweet

 

My vision is to create a magazine that inspires , that teaches and deals with different topics in a stylish and respectful way. Click To Tweet

The perfect blend between aesthetics and information.

We write things that matter for people who matter. Click To Tweet

 

This is the reason why I created Melanie Falvey-The art of relaxed luxury Magazine.

 

Every issue will include interesting articles about a wide range of topics:

-Inspiring interviews with people who are making an impact through their projects and businesses.

-Tips and ideas to make the most of your home and work space. Learn how to style following easy techniques anyone replicate.

 

MelanieFalvey.com_quote23

 

-Be updated on business and entrepreneurial trends.

-Grow your professional skills from the best reputed professionals.

-Learn how to put together healthy and delicious recipes in 5-15 minutes.

-Learn how to style your wardrobe and jewellery in ways you never thought you could.

-Be transported to vibrant cities following  our city guides, especially commissioned to inspiring individuals.

-Shopping: our own exquisite range of jewels, home decor, apparel…as well as personally curated products from around the world.

-Meet the designers and their intriguing and fascinating stories.

These are just some of the features you can look forward to finding in our monthly digital magazine.

 

We write things that matter for people who matter.

 

 

Why did I name it after myself?

 

mag_issue1_cover_sm_bigger

 

It has nothing to do with being pretentious, far from it (I am an extremely shy introvert!). It has actually taken me years to finally use my name for what I do.

I created my couture jewellery line a few years back and I never used my own name. It was then called Chic Jewel Couture. Later on, I changed it to Chic Jewel Couture by Melanie Falvey.

But that is just one of the things I design, I have another jewelery line, My Own by Melanie Falvey, which is still high quality designs, but more affordable than my couture line. It is a very special line that connects emotions and special moments to the people wearing it.

I also design and style interiors, events and weddings.

So, you see things that involve style, design, beauty…are in my field of passion.

I have ended up understanding that it makes much more sense to have everything under my own name, as everything I do is related to design and style and the way I interpret them.

Well actually, the name of the magazine is also The art of relaxed luxury, which is our tag line. Read about it.

 

 

Who is this magazine for?

 

I wrote a full article on this topic, in case you´d like to read it. In the meantime, I hope this also clarifies it for you.

This magazine has been created for someone like You, who values the small luxuries in life, someone with a discerning eye who seeks beauty and a relaxed sense of luxury. Like you, someone who wants to take a deeper look into the world , its stories and affairs.

We all have different sensitivities and people who are aware of the importance of beautiful surroundings and who seek to feel happiness in their every day life and work through the little luxuries in life, will thoroughly enjoy this publication.

It aims to inspire, teach and help you grow  both as a person and a professional. In fact,if you are an entrepreneur, or in business or a professional, you will find a valuable  dedicated section  : The Entrepreneurial Lifestyle , think of it as a magazine within a magazine, a section focused on providing lots of value to the entrepreneur, the business related and professional individual.

 

Thank you for being here and let me invite you to be the first to experience a new world of style.

Your new lifestyle magazine- Melanie Falvey Magazine.

 

melaniefalveymag_tagline_1cred-florian-klauer

 

 

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Filed Under: Uncategorized Tagged With: design, entrepreneur, experts, magazine, melanie falvey, publication, reader, really, school of style

July 21, 2016 by Melanie Falvey

Why is it a good idea to create a perfect backdrop? Using video.

Why is it a good idea to create a perfect backdrop? Using video.

 

 

This is an extract from the book The Perfect Backdrop. Available on Amazon Kindle July 26th.

http://amazon.com/author/melaniefalvey

 

Why is it a good idea to create a Perfect Backdrop?

Let´s start with a few facts.

Video is the most powerful way to communicate your brand story, build relationships with your customers and educate about your product or service.

It is estimated that by 2017, video will account for 70% of all consumer internet traffic- that is huge!

Moreover, it is not just a fad, it is here to stay.

Video is the future of content marketing. More than half of companies are already making use of it – a figure that’s predicted to rise rapidly over the next few months.

Companies big and small should get on board as soon as they can to make the most of this incredible tool, within the reach of anyone with a video camera or a mobile phone!

Not only that, including video on your landing page, increases conversion rates by 80%.

As much as 90% of users say that product videos help them in the decision process.

An outstanding 95% customers state they learn best when using video (alone or combined with other medium).

Furthermore, the younger generations use video as an everyday tool to communicate with friends and brands, are you flexible and adaptive? In this fast paced world we live in, only companies and individuals who are, will able to stay ahead. Do not miss out on this opportunity. If you cannot adapt fast enough, you will soon be missing out on millions of potential clients- all the younger generations and millennials.

So, are you now clear on using video as a day-to-day tool in your business?

Melanie Falvey

© 2016 Melanie Falvey. All rights reserved.

 

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Filed Under: Uncategorized Tagged With: assessment, backdrop, book, business, consultation, course, decor, decorate, design, entrepreneur, entrepreneurs, facts, live streams, melanie falvey, office, school of style, style, using video

June 23, 2016 by Melanie Falvey

WORK WITH ME

WORK WITH ME

If you would like to book a FREE consultation to see how I can help you, please email me at

en***********@me***********.com











I will assess your needs and orient you towards the best solution. We have free learning opportunities and paid ones starting at just 9 €!

Depending on your needs and on the help you need from me, there is a range of solutions:

-One-on-one help

-Courses

-E-design service

-Books : you can now pre-order my new book The Perfect Backdrop here: http://www.amazon.com/Melanie-Falvey/e/B01GVIFGO4/ref=dp_byline_cont_ebooks_1

-Free Facebook group. Join here: https://www.facebook.com/groups/schoolofstyleforentrepreneurs/

Start feeling CONFIDENT about your space.

Home slider template_10

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Filed Under: Uncategorized Tagged With: assessment, book, consultation, course, decorate, free, melanie falvey, office, school of style, styling, work

April 26, 2016 by Melanie Falvey

A FLAMINGO IN THE OFFICE OR THE IMPORTANCE OF CREATING A WORK SPACE ATTUNED TO OUR EXPERTISE.

A FLAMINGO IN THE OFFICE OR THE IMPORTANCE OF CREATING A WORK SPACE ATTUNED TO OUR EXPERTISE.

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Let your surroundings enhance your expertise.

Let your surroundings enhance your expertise, MelanieFalvey. Click To Tweet

Our work space or office is such a powerful tool. It is so in two ways.

On the one hand, it is where we need to be the most productive, creative, efficient…and HAPPY.
On the other hand, it expresses a lot about us: our business style, our personality.

When we meet clients or when we hold Skype calls, webinars, we are sending out a very powerful image of how we are able to help them.
So take a minute to reflect upon this. Is that space that you are showing your clients or potential clients the best reflection of your knowledge and savoir-faire?
Is it going to make them trust that you can put their business in order when you are sitting in front of a messy shelf? Oh yes, a pile of books might reflect knowledge , however, the way those books are set says so much more about you.
Hadn´t you ever though about it? Well, it´s time you did. We are all very visual, it´s not by chance they say an image is worth a thousand words, it is the way our brains work. The first perception, lasts only seconds,but immediately makes an assumption about what our brain is perceiving. It doesn´t say, oh, let me get all the data I need about this and I will study it in depth and I will get back to you when I make up my mind about you. No! It doesn´t work that way.
In order to survive, our primitive ancestors had to make quick decisions – so they either ran for their lives as soon as they saw a lion or well, let´s put it simply, we wouldn´t be here today, would we?
So make sure those first seconds when someone gets to see you and your surroundings are capable of sending out the best impression of yourself and your business.

Imagine you are a web designer wanting to get a new client. You jump on a Skype call with your prospect. You might have even put on some make up (well, ladies, I guess, though I will not be the one to judge you if you are a man), you are nicely dressed, or maybe not . You´ve got your fancy presentation and you proudly show your client portfolio and all your great work.
But, all your potential client can see is the stain of a coffee mug on your desk, a messy shelf at the back and a pile of laundry on one corner of the room.
Now, the truth is that if you are selling them the concept of a great designed, sleek looking website… well, excuse me for being blunt but you are sending out contradicting messages.You get it, right?

Flamingo_4

So, first impressions DO matter in business. Obviously you might be , and I am sure you are the most efficient web designer out there, and yes, you think showing your messy office gives this nerdy-geeky-vibe which equals being a great web designer. Em, no! Or maybe they´ll think you are messy because you have so much work because you are so good at what you do, that you could not possibly have the time to style your office. No, again! Or you are just this free spirited entrepreneur who has this incredibly laid-back style that clients will adore…no!

That is where most people get it wrong. Your space can reflect that you are an easy going individual, no need for fancy, stiff decor. That´s not the point. The point is you must portray your best image in order for your clients to trust your professionalism. It might have nothing to do with how well you can perform your work, but unfortunately we have been wired to trust our first impressions.

If you are selling the image of a well-established multi-figure (I do hate that type of jargon) entrepreneur, how can you have such a shabby (without the chic) work space? You see, it just doesn´t match. Your space should align with your speech.

Your space should align with your speech. MelanieFalvey Click To Tweet

So here is where you can start:
Look around your space and be objective, does it truly reflect who you are and who you want to be perceived as?
If not, think what element (color or object) you can introduce to make it “more you”. Start small, one element at a time-introduce some object that bears your brand colour ,or
maybe a nice pen that will make you feel good and important. It doesn´t have to be pricey, but it must feel special to you.
For instance, I recently bought a flamingo pen. I adore flamingos since I was a little girl and now, having become quite a trend I can find them more easily. I have actually even created a whole collection with the flamingo theme, it will soon be available in my shop.

Flamingo_melaniefalvey_1

So I placed my new pen in my pen holder and every time I look at it, I associate it to signing: signing contracts, cheques (in order to cash them!) or who knows, maybe a book some day?

That simple little item is “so me”, anyone seeing it knows this, they associate it with my style. Obviously my whole office reflects who I am because this is what I do, but everybody, absolutely everybody can learn how to create spaces that enhance them, reflect who they are at their best and make them more efficient, productive, creative, happier…which therefore leads to SUCCESS!

Home slider_740x400_15

Ergo, what does your space look like?
What small change can you make today to improve it and make it more you?
Let me know by posting a comment below or by posting on social media using hashtag #MeMyOfficeAndI

Would you like to learn how to create a perfect work space that reflects your business style and personality?
Join our School of Style for Entrepreneurs on Facebook School of Style on Facebook
or sign up for our newsletter

Thanks for reading!
Melanie x

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Filed Under: Category #3 Tagged With: business, decor, entrepreneur, flamingo, melanie falvey, office, school, school of style, styling

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